Bybit and Tether Drive Web3 Awareness with Gamified Competition in Vietnam

Bybit and Tether brought a fresh, gamified approach to blockchain education in central Vietnam when they co-hosted the Web3 Bell Challenge (Rung Chuông Web3) in Da Nang from October 16 to 25, 2025. The interactive program, staged at the University of Danang – University of Science and Education, mixed a lively quiz format with classroom-style learning to help students better understand blockchain and Web3 concepts while connecting them with industry and government stakeholders.

Organizers designed the competition to be accessible and appealing. An online registration and launch phase was held October 16–21, drawing hundreds of sign-ups, followed by an online preliminary test and an in-person final on October 25. More than 200 entrants completed the preliminary round and the top 100 advanced to the live final, which played out in front of peers, lecturers, business representatives and officials from the Danang Department of Science and Technology. The event attracted several hundred attendees and underscored the city’s ambition to deepen digital-literacy programs for young people.

Boosting Web3 Education

The Web3 Bell Challenge was never meant to be just a one-off quiz. It was built to connect universities, businesses and local government in a way that actually makes people curious about decentralized tech. By mixing game-like rounds with sessions from real practitioners, the program turned abstract ideas, tokenization, on-chain finance, and decentralized apps, into something students could try out, ask about, and remember. Organizers say the contest is one piece of a bigger effort in Da Nang to grow local talent and spark more experimentation and innovation.

For Bybit and Tether, the event was more than a publicity stunt: it fit into longer-term efforts to back education and local partnerships. Bybit described the challenge as part of its push to improve Web3 literacy and to build the tools and infrastructure that let creators and developers actually experiment with decentralized technology. Tether’s involvement also came amid broader engagement in Da Nang on blockchain-enabled governance and digital infrastructure, signaling a willingness from industry players to work with municipal partners on practical, education-focused projects.

Bybit, which describes itself as the world’s second-largest cryptocurrency exchange by trading volume and says it serves a global community of more than 70 million users, has in recent months expanded its outreach to Southeast Asia through events, local partnerships and education programs aimed at supporting the next generation of Web3 builders. The Web3 Bell Challenge in Da Nang is a visible example of that strategy: a public, educational moment that puts students at the centre while promoting dialogue between academia, business and government about how to shape a responsible digital future.

Organizers and participants left the event optimistic. Students reported that the quiz format made complex topics easier to grasp, and city officials hailed the initiative as another step toward positioning Da Nang as a regional hub for technology and innovation. With partnerships like this one, local leaders and industry backers are betting that hands-on, entertaining education will be one of the fastest routes to building a skilled, Web3-literate workforce in Vietnam.