CZ Joins Nasdaq Ceremony as BNB Standard Rebrands

BNB token is holding steady on Monday as BNB Standard Corporation marked its new identity with a bell-ringing ceremony at Nasdaq in New York. 

The company, which trades under the ticker BNC, used the event to mark its rebranding and new leadership as it builds its business around holding BNB tokens. Binance co-founder Changpeng Zhao, known as CZ, also joined the ceremony, according to the Nasdaq website. 

The event came as BNB traded at $743.60, up 0.41% over the previous 24 hours, according to CoinMarketCap. In short, the market has not reacted to the news. 

This puts the market cap to approximately $97.79 billion with its trading activity reaching around $1.41 billion, up 15.96% in 24 hours.

BNB Standard was previously known as CEA Industries. The company changed its name on September 29, 2026, but kept its BNC ticker on Nasdaq. It also named Alex Odagiu as its new chief executive officer on October 19. Odagiu had served as interim president before taking the top role.

The Nasdaq ceremony gave the company a public moment to mark these changes. However, its main business focus remains its plan to hold BNB as a major part of its company assets.

CZ shared his reaction in a post on X, reflecting on how far BNB had come since its launch.

“When BNB started 9 years ago, I never thought I would be ringing the bell for a blockchain token (treasury) on NASDAQ one day. I don’t know what shows crypto and tradfi converging more than this.” he said. 

When BNB started 9 years ago, I never thought I would be ringing the bell for a blockchain token (treasury) on NASDAQ one day. I don’t know what shows crypto and tradfi converging more than this. #BNB Standard https://t.co/2NStJn1tBE

— CZ 🔶 BNB (@cz_binance) October 26, 2026

BNB holdings make up most of the company’s assets

BNB Standard says it operates the world’s largest corporate BNB treasury. A treasury is the money and other assets a company holds to support its business and financial plans. As of October 26, 2026, the company is holding around 515,054 BNB tokens, according to data from CoinMarketCap. 

The company also plans to run a validator node on BNB Chain and use qualified custodians to manage staking. 

Staking allows token holders to commit their assets to help support a blockchain and potentially earn rewards. This plan could give the company another way to earn income, beyond changes in the market value of its BNB holdings.

BNB Chain prepares new blockchain plans

While BNB Standard focuses on its treasury, BNB Chain is working on a new Layer 1 blockchain designed to process transactions quickly and provide more predictable results. The project, currently called New L1, is aimed at applications such as high-frequency trading, on-chain order books, real-time payments and private financial services.

Multiple chains, one coins. https://t.co/uwjbQ72v5D

— CZ 🔶 BNB (@cz_binance) October 25, 2026

BNB Chain’s technical documents, updated on October 22, outlined the proposed design. The project has not yet announced an official name. The existing BNB Smart Chain will also continue to operate, meaning the new network is not planned as a replacement.

On October 26, CZ posted on X, “Multiple chains, one coins.” His message followed the release of the technical documents describing the new network.

Another upgrade is approaching

BNB Chain is also preparing the Jenner hard fork, scheduled for the BNB Smart Chain testnet on October 28, 2026. The upgrade is expected to bring changes to payment processing, digital assets and smart contract timing.

Developers, validators, node operators and block builders have been asked to prepare compatible software and check their systems before the upgrade takes effect.

Also Read: Ripple Unveils New Treasury Capabilities for Cash Management